👋 Hello.
I’m a Product Designer and Experience Design Leader who drives results, grows businesses, and creates products people love to use.
Crafting Experiences That Matter
I drive business growth through user-centered product and service design innovation.
Product & Experience Design
I am an expert in translating user needs and business goals into innovative, functional solutions that elevate user experience and drive measurable product success.
Visual & Interaction Design
I have expert command of layout, color theory, typography, and design principles, creating intuitive, user-friendly interfaces that drive measurable business outcomes.
Strategic Thinking
I envision and align design decisions with the organization’s goals and mission, anticipate future trends, and foster innovation.
Stakeholder Engagement
I forge strategic partnerships across the organization to efficiently achieve mutually beneficial outcomes.
Cross-functional Collaboration
I create strong partnerships across engineering, product, and operations teams to achieve shared goals and outcomes.
User Research & Analysis
I shape and conduct user research to unlock valuable product and design insights that fuel product growth and innovation.
What People Say About Working with Me
Perspectives shared by team members, partners, and stakeholders
“Working with Erik is fun and exciting. He makes the people around him better at what they do. He knows how to balance company needs while delivering great products to customers.”
“I loved working with Erik (and can’t wait to work with him again) because he is an imaginative, bold and collaborative leader! He’s a rare gem for any team to have.”
Read
The False Divide Between Design and Business I honestly can’t think of a time where any of the work I…
Bringing someone new into the organization is so helpful for all the obvious reasons of why you were hiring the…
I think the actual saying is, “Perfection is the enemy of good.” For me, for now, on this rework of…
Listen
In this episode, I’m joined by Ryan Bell, a UX practitioner with over a decade…
In this episode, we share how less than 10 hours of research saved millions of…
In this episode, I share a few helpful ways that I’ve used AI in my…